Who knew "Like" could be so powerful?
Facebook Offers New Features Connecting to Broader Web - WSJ.comWhat you like will be added to your profile data and help what you liked to link back to you in and out of Facebook. How do you feel about this? Do you "like" it?
- Facebook Inc. announced an ambitious plan to get its tentacles further out into the Internet by better linking people, places and things, as it looks to turn a massive audience into a pool of well-understood consumers.
- Facebook said more than 70 partners have signed up to embed "Like" buttons or other customization widgets on their sites, including ticketing site Fandango.com and CNN.com.
- For years, he said, the Silicon Valley company has focused on tying together people on the Web, mapping out who knows whom. Now, Facebook wants to map out connections between people and their interests, gathering more explicit information about users' favorites in order to deliver them a more personalized experience on Facebook and on other sites. He called it "the most transformative thing we have ever done for the Web."
- But Facebook's advertising business, while growing rapidly, is still in its early stages. While the company is forecasting revenue of more than $1 billi
- The social networking site said it was also getting stricter about what information in allowed third-party developers to access, moving to address a series of criticism from users and privacy regulators that its policies were too lax.
Posted from Diigo. The rest of my favorite links are here.
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